What makes Pure Origin sustainable?
At Pure Origin Coffee, we pride ourselves on making a cup of coffee that is sustainable, as well as tasty. However, you may still be wondering specifically what makes Pure Origin sustainable, as opposed to other brands. The biggest reasons are the fact that all of our coffee is sustainable impact, single origin, and benefits causes in the often impoverished coffee-producing regions of the world.
Pure Origin coffee is sustainable impact
Many companies use the buzzword “sustainability” to boost sales, but at Pure Origin, we founded our brand on the principle. Sustainable-impact coffee is coffee that is grown and marketed sustainably, with an eye on environmental conditions and the wellbeing of our growers. We make sure that our farmers give as much back to the environment as they take. In exchange for their hard work and diligence, we pay them a fair price for every bean hand picked and processed.
Across the world, all of our growers work hard to engage in sustainable practices. They pay special attention to the quality of the soil and water in order to create great coffee! As they do so, we provide training and compensate them with fair prices for their beans. They continue to thrive and provide for their families as we work together to improve the Earth around us! At the same time, we can all share the delights of an incredible brew!
Pure Origin coffee is single origin coffee
Additionally, Pure Origin is proud to source single-origin coffees. This means that all six of our varieties come from sets of growers working together in single geographical regions. This is a big change from the traditional, big-name coffee brands and blends. Larger companies may bring you a blend of coffee created from farms across an entire continent, or even across several! This smaller-scale (but more ethical facing) brand has a closer relationship with our growers. Because of that, we can tell you with certainty where your coffee is coming from and how it was produced.
We care for our growers, and want to help them with problems and issues they may encounter in the field or in their day-to-day lives. This can include water contamination or access to cervical cancer screening and treatment, among other initiatives. With Pure Origin, you can trace your coffee all the way back to the plant, knowing that it was created with respect for our growers and for the Earth itself!
Pure Origin’s causes and projects
Aside from general concerns about environmental and sustainable accountability, all of our coffee varieties benefit various causes across the world. In the Congo, we work with Mighty Peace Coffee, a movement seeking to end mineral conflict and brutality throughout the coffee-producing country. We trade with small family farms in Honduras as they attempt to make a name for themselves in the competitive coffee industry. In Indonesia, we partner with Item Reje Gayo, a center that provides education and training on coffee cultivation techniques.
These are only three of our causes, and each has a unique way of giving back. A portion of every sale goes towards supporting people in coffee-producing areas of the world. We do this because we know that our only success as a species is that which we can achieve together. Buy Pure Origin coffee today, and rest assured that it was grown, picked, and processed with care by people who care as much about the world as you do.
Thank you for empowering growers at origin! With every story read, cup poured, and coffee sipped – you’re connecting with the world.
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