How to select single-origin coffee
With millions of brands and varieties of coffee out there, the single-origin coffee customer has never had more choices when it comes to their morning brew. However, this can also be a confusing prospect. Customers now have to sort through hundreds of blends and coffee regions to determine which coffee is best for them. This is near-impossible while standing in the coffee aisle of your local grocery store and only a little easier online.
How to select single origin coffee
At Pure Origin, we aim to make your choice in single-origin coffee much simpler. We offer six coffees, all differing in flavor and roast, with each benefitting a different social cause in the respective regions: Congo, Honduras, Indonesia, Kenya, Peru, and Colombia. Read on to discover the unique flavors and causes behind every variety of Pure Origin coffee!
Congolese single-origin coffee
Pure Origin’s Congolese coffee is an organic dark roast with citrus notes from the South Kivu region. Every sale benefits Mighty Peace, a movement which seeks to end conflict and brutality throughout the country. A portion of every sale helps fund education, provide clothing, pay debts, and improve the living conditions of its people.
Honduran single-origin coffee
On the other hand, our Honduran coffee is a medium roast with caramel notes from the Intibucá region. Sales benefit various small family farms as they attempt to make a name for themselves in the competitive coffee industry. 90 percent of Honduran coffee farms currently operate as small, family-owned lots. This means they are very vulnerable when it comes to environmental fluctuations and financial instability. Proceeds from this coffee will help farmers face various environmental threats throughout the region. At the same time, they help strengthen the position of small farmers in the coffee market.
Indonesian single-origin coffee
Our Indonesian coffee is an organic Sumatran Fair-Trade-certified dark roast with chocolate notes. In Indonesia, Pure Origin works alongside Coop Reje Gayo, a center that provides education and training on coffee-cultivation techniques. A portion of every sale helps fund this training and ensures that farmers can sell every bean for a premium. This is beneficial for the farmer, but also allows them to be sustainable growers, both environmentally and economically.
Kenyan single-origin coffee
Our Kenyan coffee is a light roast with wine notes, coming from the Nyeri region. Our partner there is Grounds for Health, which aims to reduce cervical cancer in remote regions within the coffee-producing country. Each cup sold goes towards reducing incidences of this horrible disease. This includes increasing access to screening and prevention, as well as education and training of local health care providers.
Peruvian single-origin coffee
Pure Origin’s Peruvian coffee is a light roast with nutty notes that comes from the Amazonas region. Our sales of this variety benefit Todos Al Agua, a group combatting contaminated water found throughout the region. Over the last 25 years, the region has struggled with poor water quality, resulting in sickness and water scarcity. Alongside Todos Al Agua, Pure Origin helps to fund ongoing workshops to share the results of conditions and combat climate change. This helps protect water resources that are vital for coffee growers and citizens, alike.
Colombian single-origin coffee
Finally, our Colombian coffee is a medium roast with fruity notes, and comes from the Huila region of Colombia. Pure Origin works alongside the Las Rosas Women’s Group, supporting 300 women as they grow coffee and attend workshops to better themselves and their crops. Additionally, the project helps growers access necessary loans, provides equitable wages for their labor, and gives them technical training in their craft so they can lead their farm in the traditionally male-dominated coffee-growing industry.
How to choose?
The simplest way to choose between our varieties would be to determine your favorite roast and the associated notes. If you are a fan of light roasts, the Kenyan and Peruvian coffees would be the way to go, with their respective notes of wine and nuts. Alternatively, if you are looking for a nice medium roast, try either our Honduran coffee with caramel notes or our Colombian coffee with fruity notes. Lastly, for the dark-roast enthusiast, select between either of our organic Congolese or Indonesian options, with citrus or chocolate notes, respectively.
Perhaps you love any kind of coffee, and want to focus on the social impact of your brew. If you prefer to support women’s rights, the Colombian or Kenyan coffee would be the way to go. On the other hand, small-business fans should try the tasty Honduran blend. Those who want to combat conflict in Africa should sample the Congolese variety, while those concerned with environmentalism should consider the Peruvian. The Indonesian has something for everyone, providing education and training in an impoverished region, benefitting farmers and the planet at the same time.
Why Pure Origin?
At Pure Origin, we know you have a vast array of choices when it comes to coffee, single-origin or otherwise. Try our coffee to see why we stand alone in the industry! We balance incredible flavor and quality alongside social activism that will make you proud to take part. Furthermore, every cup has been ethically sourced, so you can enjoy your coffee without worrying about where it came from. Instead, you can focus on what your purchase has given back, allowing people across six countries to thrive, and all of this from the comfort of your kitchen. Grab a cup of our delicious single-origin coffee and discover the Pure Origin difference today!
Thank you for empowering growers at origin! With every story read, cup poured, and coffee sipped – you’re making the world a better place.
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